Innovation Step-by-Step for Entrepreneurs

Part 4: Test & Select and Communicate & Advance


Activity – You will:

  • Select criteria to judge and advance your concepts to the next level.
  • Review and rate your concepts and select the ones that fit your criteria.
  • Communicate your concepts to other people in order to refine and successfully launch your challenge.

Product – You will create & develop:

  • Your own, unique criteria matrix.
  • A concept sheet to help communicate your concept and get feedback.
  • A list of next steps to take action on your challenge.

Outcome – You will learn how to:

  • Build specified criteria based on your strengths, interests, and needs.
  • Rate your concepts using a criteria matrix.
  • Communicate your concept, get feedback, and advance.


This module is part of Innovation Step-by-Step for Entrepreneurs, a guided program teaching you to generate quality, validated ideas faster than ever.  Click here to get more information and to order this program and the Innovation Step-by-Step eBook.  Or contact [email protected].